Resources Hub

OKR, leading and lagging indicators

Master leading and lagging indicators in OKR. Learn how to use Initiatives to influence Key Results and drive predictable, controllable business outcomes.

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Goals

OKR vs. EFQM

Compare OKR and EFQM to find the right fit for your team. Discover how OKR’s simplicity drives execution while EFQM manages organizational complexity.

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Goals

OKR vs Balanced Scorecard with Paul Niven

Compare OKR and Balanced Scorecard with expert Paul Niven. Discover key differences in cadence and how to combine both for agile strategy execution.

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OKR mistakes you need to avoid and how to overcome them

Avoid common OKR pitfalls to drive better results. Learn how to overcome 7 key mistakes in planning, execution, and alignment to harness the power of OKRs.

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Goals

OKR experts gather for first Perdoo Partners Day

Discover core OKR principles and expert insights from Europe’s top coaches. Watch highlights from Perdoo Partners Day to help your organization succeed.

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Goals

OKR confidence levels

Improve your OKR success with forecasting. Learn how to use confidence levels to identify at-risk goals early and keep your team focused on what matters most.

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Goals

OKR checklist: Is your company ready?

Is your company ready for OKRs? Use our 7-step checklist to evaluate your ambition, leadership backing, and transparency before starting your journey.

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Goals

OKR and Scrum - how to connect two powerful frameworks

Unlock the power of OKR and Scrum. Learn how to align development sprints with high-level goals to ensure your team delivers real outcomes, not output.

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Not everyone needs to have OKRs all the time

Stop blanket OKR participation. Learn why OKRs should focus on impact over inclusivity and how to determine who should participate to drive real results.

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Most companies are too busy running the machine to ever improve it

Stop choosing operations over improvement. Learn how OKRs and KPIs create a structure to execute strategy, avoid the "success trap," and future-proof your team.

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Execution

Goals

Strategy

Measure What Matters got 2 things wrong

Think John Doerr’s "Measure What Matters" is the OKR bible? Discover the 2 critical flaws in his approach and how to fix them for better business results.

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Why OKR programs fail (and how to keep yours alive)

Most OKR programs don't fail because the framework is wrong. They fail because nobody builds the habit. Here's what kills OKRs, and how to make yours stick.

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Looking to get aligned? Put strategy first, OKR second

Improve alignment by putting strategy first. Learn how to define your Ultimate Goal and Strategic Pillars to create a foundation for successful OKRs.

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Strategy

Leveraging Sales KPIs and OKRs for optimal performance

Optimize sales performance by leveraging KPIs and OKRs. Learn to align daily activities with strategy and use health metrics to drive strategic growth.

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Goals

Leadership change: How OKRs help align a new management vision

Navigate leadership transitions with ease. Learn how OKRs align new management visions with team execution through transparency and strategic translation.

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Goals

Strategy

KPIs Are Not Metrics: Why the Distinction Matters for Performance Management

Stop confusing metrics with KPIs. Learn the crucial difference between the two and how to turn any metric into a clear performance indicator with targets.

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KPIs & OKRs: The goals that drive business success

Master the difference between KPIs and OKRs. Learn why results-driven companies need both to monitor business-as-usual and drive strategic growth.

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Introducing the Circle of Success

Achieve your ambitions with the Circle of Success. Learn how to align mission, strategy, KPIs, and OKRs to plan your path and identify what matters most.

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Strategy

Intrinsic Motivation: Unlocking its power for motivation at work

Unlock the power of intrinsic motivation to boost employee engagement and performance. Discover 4 proven strategies to build a happier, more productive team.

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Execution

Interview: Roger Longden at There Be Giants

Learn why OKR expert Roger Longden is on a mission to kill the annual appraisal. Discover how to improve strategy execution and boost employee motivation.

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Goals

Initiatives in Perdoo: why, how & what

Understand the role of Initiatives in achieving OKRs. Learn why they're essential for tracking progress, fostering collaboration, and driving results.

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Initiatives CAN drive progress on Objectives

Learn when and how to use Initiatives to drive OKR progress. Discover 4 scenarios where tracking outputs is essential for maintaining momentum and focus.

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How to use OKRs to measure what matters

Stop measuring outputs and start focusing on what really matters. Learn how to craft outcome-based Key Results that drive business value and success.

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How to use OKRs for sales teams

Learn how to use OKRs to drive sales growth. Discover real-world examples and see how sales teams align their targets with company goals to scale revenue.

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How to successfully roll out OKR to your organization

Learn how to successfully roll out OKRs. Compare different strategies and discover the hybrid approach that delivers the best results for your organization.

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How to structure your first OKR pilot program: A step-by-step guide

Launch a successful OKR pilot with our step-by-step guide. Learn how to select the right teams, define success metrics, and build momentum for a full rollout.

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Goals

How to show progress on lagged Key Results

Struggling with lag metrics? Learn how to use leading metrics in Key Results to track real-time progress and keep your team motivated throughout the quarter.

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Goals

How to set OKRs with your team

Learn how to set OKRs with your team. Discover how to involve members, align with superiors, and distribute accountability to drive ownership and success.

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How to run a successful OKR progress review

Master OKR progress reviews with expert Bart den Haak. Learn how to run effective 15-minute meetings that bridge the gap between goal-setting and execution.

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Goals

How to keep your business on track with OKRs

Keep your business on track with OKRs. Discover how to set the right cadence to stay agile, align your team, and focus on results that drive real value.

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How to get the most out of KPIs

Master KPI management with 5 essential steps. Learn how to identify the right metrics, calculate values, and set targets to drive meaningful business results.

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How to embed goals in performance reviews

Learn how to effectively embed OKRs and KPIs in performance reviews to evaluate execution and drive individual growth without sacrificing goal integrity.

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How to combat silos with goals

Struggling with organizational silos? Learn how to use OKRs and KPIs to create horizontal alignment, increase transparency, and boost cross-team collaboration.

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How to build a high-powered execution routine

Turn goals into results. Learn how to document your process, build a team of OKR Ambassadors, and integrate OKRs into meetings to create a powerful routine.

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Goals

How teams can make the best use of their time

Maximize team productivity by understanding the 3 categories of time. Learn how to balance business as usual with OKRs to drive your company forward.

Blog

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Execution

How stack ranking corrupts culture, at Uber and Beyond

Discover why stack ranking fails and how it corrupts company culture. Learn how to move past "rank and yank" to build a positive, high-performing team.

Blog

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Execution

How Many OKRs Should You Have? The Right Number for Teams and Companies

Stop overloading your team. Learn why 3-5 OKRs is the limit for focus and how to balance change goals with daily KPIs to achieve meaningful results.

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Goals

How many Key Results should an OKR have?

Struggling with OKR focus? Learn the ideal number of Key Results per Objective and why a team should never exceed 12 total Key Results per quarter.

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How long can a company work with OKR?

Discover how long your company can work with OKRs. Learn why leadership commitment is the key to a durable strategy-execution system with no expiration date.

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Execution

How leaders can connect with all their people

Discover how modern leaders can drive execution and foster meaningful connections across their organization using the simplicity and clarity of OKRs.

Blog

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Execution

How established companies drive new innovations with OKR

Discover how established companies use OKRs to drive innovation, stay competitive, and harvest hidden potential in existing processes to unlock growth.

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Goals

How best to structure your organization

Unlock business growth with a clear organizational structure. Learn how to divide responsibilities and define reporting lines to ensure your team's success.

Blog

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Strategy

How an OKR helped us solve a critical problem, and grow as professionals

Discover how OKRs provide a structured approach to solving critical business problems while accelerating your personal development and career growth.

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Goals

How OKRs can turn into KPIs (and vice versa)

Understand the dynamic relationship between OKRs and KPIs. Learn how OKRs can become business-as-usual and how to use OKRs to fix underperforming KPIs.

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How OKR helps family-owned businesses survive

Discover how OKRs help family-owned businesses navigate leadership transitions, preserve expert knowledge, and engage the next generation for long-term success.

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How OKR fosters great leadership and improves performance

Empower your team and lead better with OKRs. Discover how transparency and clear priorities boost collaboration and performance in the modern workplace.

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How OKR and project management work together

Learn how OKRs and project management work together to bridge the gap between strategy and execution. Turn your goals into actionable initiatives for success.

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How I know immediately if an OKR program will succeed

Identify the early signs of a successful OKR program. Learn how executive involvement, strong ambassadors, and team engagement drive long-term goal success.

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How Amplify connected OKR and Agile

Learn how Amplify integrates OKRs with Agile to transform the classroom experience and foster an innovative, purposeful work environment for its employees.

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How 1:1s will help your people achieve their goals

Stop wasting 1:1s on status updates. Learn how to use these meetings to review OKRs and KPIs, drive performance, and help your team achieve their goals.

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Harmonizing Marketing performance with KPIs and OKRs

Master the interplay between KPIs and OKRs to boost marketing performance. Learn how to balance health metrics with strategic growth for maximum impact.

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HR shouldn't run your OKR program

Learn why OKRs are a tool for business growth, not HR admin. Discover why CEOs must lead OKR programs to successfully deliver strategy and accelerate growth.

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Goals

Goals vs OKRs: The small but vital difference

Understand the subtle differences between goals and OKRs. Learn why splitting goals into Objectives and Key Results increases transparency and focus.

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Goals

Goals are the most important ingredient for success

Learn how goals bridge the gap between reality and success. Perdoo CEO Henrik-Jan shares insights on bootstrapping, team building, and content marketing.

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Funnel tracking: Why your approach needs a rethink

Rethink your marketing funnel tracking. Discover the 4 challenges to sustainable growth and how to align KPIs with the work that actually drives results.

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From a pure Saas company to a strategic partner

Discover how Perdoo evolved into a strategic partner in 2017. Explore insights from their 663% growth, software launch, and lessons learned from the lows.

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From 10% to 10x: Why bold thinking wins in business

Stop aiming for 10% growth. Discover how 10x thinking and OKRs drive radical innovation, attract top talent, and create a massive competitive advantage.

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Finding the right OKR tool

Choosing the right OKR tool is hard. Use these 5 honest tips to find the best fit for your strategy, KPIs, and organization size to drive business growth.

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Goals

Finding the Right OKR Cadence: How Often to Review and Reset Goals

Struggling to find the right OKR cadence? Discover how a mix of annual and quarterly cycles helps teams stay agile and focused on long-term strategy.

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Goals

Felipe Castro: How to find the right OKR cadence

Master the challenge of OKR cadences with expert insights from Felipe Castro. Learn how to align strategy and tactics using the right goal-setting rhythms.

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Example OKRs for sales teams

Turbocharge your sales team and exceed targets with effective OKRs. Discover real-world examples, simple rules, and structures for both small and large teams.

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Example OKRs for customer service teams

Transform customer service with OKRs. Learn how to cut through the daily whirlwind, use automation to reduce costs, and align your team with company goals.

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Goals

How to Close OKRs Properly: The Complete End-of-Cycle Process

Master the art of closing OKRs. Learn why reflection is vital, who’s responsible, and how to capture learnings to make better business decisions next quarter.

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Goals

Everything you need to know about Performance Reviews

Master performance reviews to drive growth. Learn the purpose, how to conduct 360 feedback, and how regular feedback reduces employee turnover.

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Execution

Everything you need to know about Individual OKRs

Understand the pros and cons of individual OKRs. Learn how to drive personal growth and accountability while avoiding complexity and common pitfalls.

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Goals

Everything you need to know about 1:1 meetings

Master your 1:1 meetings. Learn why they’re important, who should have them, and how to conduct meaningful sessions with our comprehensive guide.

Blog

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Execution

Engage your employees to boost your success

Boost growth and innovation by mastering employee engagement. Learn how to increase commitment and use OKRs to create a purpose-driven work environment.

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Execution

Employee engagement doesn't equal high performance

Explore the relationship between employee engagement and performance. Learn why focusing on high performance is the key to naturally boosting team morale.

Blog

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Execution

Do You Really Need OKRs? When the Framework Works (and When It Doesn't)

Do you really need OKRs? Discover the difference between change goals and maintenance goals (KPIs) to see if your organization is ready to drive real change.

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Goals

Different types of Key Results and when to use them

Learn how to use metric-bases, binary, and milestone Key Results to create more effective OKRs. Discover which to use when to measure success and drive impact.

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Goals

Conversations, Feedback, Recognition explained

Understand John Doerr’s CFR model and its limits. Discover IRR—Involve, Review, Recognize—a flexible framework to ensure your team consistently achieves OKRs.

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Goals

Company OKRs: how to collect your team's input

Boost employee engagement and make better strategic decisions by collecting team input for Company OKRs. Learn how to use a simple survey to set goals.

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Goals

Why Companies Skip KPIs (And Why Those Reasons Are Wrong)

Struggling to balance OKRs & KPIs? Learn the top reasons companies hesitate and why using both is essential to driving change without losing operational health.

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Common KPI Mistakes: Avoid these 6 mistakes when working with KPIs

The 6 most common KPI mistakes that quietly stall business performance, with real examples and practical fixes you can implement this quarter.

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Goals

Beyond Annual Reviews: Continuous Performance Management with OKRs

Go beyond annual reviews: use OKRs and lightweight progress reports for continuous, data-driven performance management.

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Goals

Execution

Angela Merkel asks: "What does OKR mean?"

Learn what OKR means alongside Angela Merkel. Discover how Objectives and Key Results help organizations of any size deliver strategy and maintain focus.

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Goals

An employee's guide to writing great OKRs

Master the 3-step process to writing great OKRs. Learn how to align your goals with company strategy, craft measurable results, and iterate for success.

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Goals

A Tribute to Andy Grove: The Intel Legend Who Pioneered OKRs

Andy Grove didn't just build Intel. He gave the world OKR. A decade after his passing, his thinking still shapes how we run companies.

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Goals

A simple car analogy to explain strategy, KPIs, and OKRs

Understand the difference between Strategy, KPIs, and OKRs using a simple car analogy. Learn how these three components work together to drive business success.

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Goals

A new way to look at Doerr's football example

Rethink John Doerr’s football analogy. Discover an outcome-focused OKR model that aligns your team and doesn't break as you cascade goals through your company.

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Goals

A free OKR template to help you track your goals

Download our free OKR template for Google Sheets and Excel. Perfect for small teams to make goals transparent, measurable, and easy to track. Get started now!

Blog

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Goals

A framework for consistently creating high-quality goals

Master the shift from outputs to outcomes. Discover a framework of powerful questions to help you create high-quality OKRs, KPIs, and strategy for your team.

Blog

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Goals

A closer look at Snap Inc.'s goals for 2019

Explore Snap Inc.'s 2019 goals and OKRs. Learn how CEO Evan Spiegel uses context and strategic priorities to drive focus, execution, and company-wide success.

Blog

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Goals

7 steps to implement employee development

Struggling to retain skilled workers? Discover 7 steps to build an effective employee development program that keeps your team loyal, happy, and highly skilled.

Blog

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Execution

7 requirements for a successful OKR implementation

Ready to implement OKRs? Move beyond the basics and discover the 7 essential requirements for a successful rollout that drives real results for your business.

Blog

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Goals

7 reasons why you need a recognition culture (and how to create one)

Boost employee retention and engagement with a culture of recognition. Discover 7 reasons why it's vital and simple, actionable steps to build it in your team.

Blog

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Execution

6 ways to take your OKR program to the next level

Elevate your OKR program with 6 expert best practices. Learn how to set clear expectations, distribute ownership, and celebrate wins to drive team engagement.

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Goals

6 harmful goal-setting mistakes most people make

Stop making common goal-setting mistakes. Learn the 6 pitfalls—like lack of transparency and resetting too often—to boost engagement and achieve your OKRs.

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Goals

6 Human Resources KPIs all organizations should be tracking

Optimize your HR team with the 6 essential KPIs every organization needs. Learn to track eNPS, turnover, and more to drive performance and informed decisions.

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Goals

5 ways to free yourself from the administrative overhead of OKR

Stop drowning in OKR admin. Learn 5 practical ways to reduce overhead, from skipping approvals to weekly check-ins, while keeping goals focused and effective.

Blog

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Goals

5 myths about Google's management method: OKR

Discover the truth behind Google's success with OKRs. We bust 5 myths about the management method to help you improve focus and accelerate business growth.

Blog

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Goals

5 barriers preventing you from adopting OKR

Discover the top 5 barriers to OKR adoption. Learn practical solutions to overcome them. Build winning habits, foster growth, and empower your team for success.

Blog

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Goals

4 reasons why you shouldn't combine OKR & performance reviews

Combining OKRs and performance reviews can stifle innovation and hurt culture. Discover the 4 main traps and learn how to align these tools the right way.

Blog

min

Goals

17 powerful team building quotes

Boost team morale and focus with 17 powerful team-building quotes. Explore fresh insights from leaders like Steve Jobs and Henry Ford to inspire your team.

Blog

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Execution

10 reasons your organization should invest in employee development

Struggling to retain talent? Discover 10 reasons why investing in employee development is the solution to today's workforce challenges and business disruption.

Blog

min

Execution

"Nobody really knows what strategy is" — The Economist

Struggling to define strategy? Learn why the perfect definition matters less than knowing what drives your success and how to focus your resources effectively.

Blog

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Strategy

Progress reporting: the necessary evil for accomplishing goals [2026]

Stop 'setting and forgetting' your goals. Discover why frequent progress updates help organizations achieve twice as many goals and how to simplify reporting.

Blog

min

Execution

Goals

20 OKR examples for Marketing teams

20 real OKR examples for Marketing teams — from demand generation and brand to content, SEO, ABM, and product marketing.

Guide

min

Goals

20 OKR examples for Engineering teams

20 real OKR examples for Engineering teams — from velocity and reliability to security, quality, and developer experience.

Guide

min

Goals

20 OKR examples for Product teams

20 real OKR examples for product teams covering discovery, delivery, quality, adoption, growth, and platform health. Copy and adapt.

Guide

min

Goals

Strategy Execution: The Complete Guide to Turning Strategies into Results (2026)

Learn what strategy execution is, why most strategies fail, and how to make yours work. Frameworks, practical steps, and proven approaches from real companies.

Guide

min

Strategy

Execution

The Growth Handbook for CEOs: Strategy, OKRs, and KPIs for Scale

A practical handbook for CEOs on how to accelerate growth through strategy, OKRs, and KPIs. Frameworks, examples, and proven approaches for scaling companies.

Guide

min

Strategy

The Ultimate KPI Guide: What They Are, How to Set Them, Examples

The #1 resource on KPIs. Learn what KPIs are and how to use them successfully. Best practices, real-world examples, and more!

Guide

min

Goals

The Ultimate Guide to Strategy

Learn how to craft a strategy people actually understand and execute, using Ultimate Goals, Pillars, OKRs, and KPIs.

Guide

min

Strategy

The Ultimate Guide to OKR (2026)

Master OKRs in 15 mins. What is OKR? Where does it come from? How do you implement, scale, and write OKRs? Real examples, Best practices, and Pitfalls to avoid.

Guide

min

Goals

OGSM Framework: The Complete Guide (Objectives, Goals, Strategies, Measures)

OGSM framework explained: Objectives, Goals, Strategies, and Measures. How it works, examples, templates, and how it compares to OKR.

Guide

min

Frameworks

Management by Objectives: The Complete Guide (2026)

Learn what MBO is, how it works, its pros & cons, and how MBO compares to OKRs. The most comprehensive MBO resource online.

Guide

min

Frameworks

EOS: Entrepreneurial Operating System - Complete Guide (2026)

The Entrepreneurial Operating System (EOS) explained: the six components, how to implement it, and how it compares to OKR for scaling businesses.

Guide

min

Frameworks

Balanced Scorecard: The Complete Framework Guide (Examples Included)

The Balanced Scorecard explained: the four perspectives, how to build one, real examples, and how it compares to OKR for modern teams.

Guide

min

Frameworks

OKR Examples: 100+ Real-World Objectives and Key Results

Get inspired. Set OKRs with the all-in-one OKR Examples Guide. Company OKRs, Team OKRs: HR, Marketing, Sales, Operations, & more.

Guide

min

Goals

The 4 Disciplines of Execution (4DX): Everything You Need to Know

Master 4DX to close the strategy-execution gap with focused WIGs, lead measures, scoreboards, and weekly accountability.

Guide

min

Frameworks

Manage The Executive's Trinity in Perdoo

The Executive's Trinity meets OKR. Learn how directing, managing, and leading combine in Perdoo to drive strategy execution.

Guide

min

Frameworks

Goals

How to Write Great OKRs: A Step-by-Step Guide (with Examples)

The complete guide to writing OKRs that drive focus, alignment, and results—plus tips, examples, and common pitfalls.

Guide

min

Goals

Getting Started with Perdoo: A Step-by-Step Setup Guide (2026)

A step-by-step guide to setting up your Perdoo account, defining your strategy, and rolling out OKRs and KPIs to your team. Get started in minutes.

Guide

min

Frameworks

Goals

Execution

Strategy

22 OKR examples for Customer Success

From first response time to retention and cross-selling: 22 Customer Success OKR examples your team can put to work this quarter.

Guide

min

Goals

21 OKR Examples for HR Teams (Recruitment, Engagement, Retention)

21 real OKR examples for HR teams covering recruitment, engagement, retention, learning, diversity, and culture. Use as-is or adapt.

Guide

min

Goals

20 OKR Examples for Sales Teams (with Real-World Use Cases)

20 practical Sales OKR examples to hit targets, speed up your pipeline, and turn your team into a strategic revenue driver.

Guide

min

Goals

18 OKR examples for Operations

Operations teams with well-defined OKRs see up to 35% greater efficiency. Get 18 ready-to-use examples to drive real impact.

Guide

min

Goals

The Ultimate Guide to OKR (Free Ebook Download)

Learn OKR like a pro! The Ultimate Guide to Objectives & Key Results contains everything you need to become a master in OKR. Plus examples.

Ebook

Goals

The Ultimate KPI Guide (Free Ebook with Examples)

The ultimate guide to KPIs gives you all the tools to get started and be successful with Key Performance Indicators.

Ebook

Goals

The one-page OKR implementation guide

A one-page, customizable guide with everything your organization - leadership and teams - need to successfully rollout OKR and Perdoo.

Ebook

Goals

The Growth Handbook for CEOs (Free Ebook Download)

This book contains everything an organization needs to accelerate growth and deliver results that matter. Download eBook ▷

Ebook

Goals

Strategy

The OKR Starter Pack (Free Implementation Resources for Teams)

The OKR starter pack includes everything you need to turn your OKR program into an enormous success!

Ebook

Goals

The OKR implementation handbook

A guide to successfully rollout OKR and Perdoo. This guide includes all the important steps and checklists you need!

Ebook

Goals

How to Write Great OKRs (Free Ebook with Examples)

Are you just getting started with OKR? Learning how to write OKRs correctly can boost your team and organization's success. Learn how.

Ebook

Goals

How to write OKRs for Sales Teams

Is hitting your sales targets a challenge? Get a copy of our example Sales OKRs to align on what's most important for your organization. ▷

Ebook

Goals

How to write OKRs for Marketing Teams

Is your marketing strategy lacking focus? Get a copy of our example Marketing OKRs and learn how to write Marketing OKRs. Download a copy ▷

Ebook

Goals

How to write OKRs for Customer Service

Customer satisfaction is a challenge. Download our example OKRs for customer service teams to keep your customer's needs first ▷

Ebook

Goals

Free spreadsheet to track your OKRs

Tracking your OKRs is easy—you can use a spreadsheet, a pen and paper or even use a software like Perdoo. Download the free spreadsheet here!

Ebook

Goals

OKRs vs Strategy: Free Cheat Sheet (with Examples)

Cheat sheet: OKRs vs Strategy

Ebook

Strategy

KPIs vs OKRs: Free Cheat Sheet (with Examples)

Cheat sheet: KPIs vs OKRs

Ebook

Goals

Tips for closing OKRs

Video

Course

Goals

The New OKR Crash Course video

Video

Course

Goals

Running OKR check-ins

Video

Course

Goals

Michael T. Porter explains why most strategies fail

Video

Course

Strategy

Keep your Key Results significant

Video

Course

Goals

Is resistance a challenge in your OKR program?

Video

Course

Goals

How to represent your team's work

Video

Course

Goals

How to make OKR a success

Video

Course

Goals

Have you thought about working with cross-functional OKRs?

Video

Course

Goals

Business as Usual vs. OKRs

Video

Course

Goals

Are you forcing your OKR program in a box?

Video

Course

Goals

3 great things about OKR

Video

Course

Goals

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